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It is simultaneously published in 12 cities -
Agra, Allahabad, Bareilly, Dehradun, Gorakhpur, Jamshedpur, Kanpur, Lucknow, Meerut, Patna, Ranchi andVaranasi from 4 states Uttar Pradesh, Uttaranchal, Bihar and Jharkhand of India.
Agra, Allahabad, Bareilly, Dehradun, Gorakhpur, Jamshedpur, Kanpur, Lucknow, Meerut, Patna, Ranchi andVaranasi from 4 states Uttar Pradesh, Uttaranchal, Bihar and Jharkhand of India.
Bikeathon - Hercules Inext Bikeathon, after enthralling bikers across North India over the past two years, has successfully launched and completed its 3rd Season on 19 September 2010. Star News was the media partner of this mega event. The mini bicycling marathon set the streets afire across 4 states in the 12 cities of Kanpur, Lucknow, Agra, Allahabad, Dehradun, Meerut, Varanasi, Bareilly, Gorakhpur, Patna, Jamshedpur and Ranchi on Sunday morning. Those who attended this mega cycling rally found themselves part of a strong crowd cheering for fun, freedom and fitness. Inext is known for connecting with its readers in the most unique of ways and Bikeathon is the biggest, most popular of these. Last year over 20,000 bikers had participated in this event and pledged to take up cycling for good health. This year the number more than just doubled itself with Bikeathon attaining cult status in the 12 Inext cities.
Health Meter - Health Meter is an Inext property targeted at children and young parents of the 12 mini-metros where Inext is present. In the mini-metros, school going kids have low awareness on issues of health and hygiene because of lifestyle issues and pressure of studies, unhygienic surroundings and pollution, casual approach towards their health and lack of regular health check-up facilities. Since a large chunk of its readers are themselves young parents, Inext decided to cater to their concerns through the health education programme of Health Meter. Through this activation, Inext ties up with schools and gives the children there basic health check-up.
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